BrightHouse Global Purpose Summit 2012
 
 
Can Business Save the World? - BrightHouse Global Purpose Summit 2012
The global purpose summit (GPS) is the first annual event to take on the foremost business challenge of our times: finding a fruitful balance between a corporation's need for profit and its social responsibility.

There is a tension between business and society that must be resolved. Main Street sees large companies as profit-motivated institutions lacking social conscience. Wall Street views companies with social conscious as lacking profit motivation.

The Global Purpose Summit will reconcile the contradiction between making money and improving public life. GPS will show how purpose-inspired business can elevate both society and the bottom line, how it can, in fact, be the saving grace for society.

Through an open panel dialogue of purpose-driven leaders, GPS will enable the audience to understand the power of Purpose – emphasizing that to succeed today, business must be both a financial force as well as a force for good.

BrightHouse CEO Joey Reiman will deliver his keynote, “Can Business Save the World.” Following, the GPS panel of visionary leaders will share best practices, financial and social results, as well personal stories reconciling the contradiction between economic and social value.

GPS is the new coordinates for business.

10:30 am Registration opens.
11:30 am Lunch begins. Welcome, Purpose video, and keynote speech by Joey Reiman, CEO and founder of BrightHouse.
11:50 am Presentation of Lifetime Achievement Award and SunTrust Purpose Grant
12:05 pm Panel of visionary leaders and CEOs of Fortune 500 Purpose-driven organizations including Bob McDonald, CEO of Procter & Gamble. Panelists will share insights on how to harness the power of Purpose as well as how their organizations are positively impacting society. Live Q&A.
2:00 pm Event concludes.


Purpose empowers you to make a difference in people's lives. It creates commercial success through social value. And it causes purpose-driven businesses and brands to outperform the S&P 500.
Purpose has become a buzz word in business today. But how many businesses truly understand how to get it right? For purpose to take business to the next level, it must be authentic. And to serve companies’ bottom lines and serve society, purpose must be translated into action.
Ready to move your business, our society and the planet forward? Learn the path and application of how purpose can change your organization and change the world from the best of purpose-inspired leadership on the planet.
Join us at the Global Purpose Summit where we're bringing together visionary business leaders who have the power to change the world — and the pioneers who are already doing it — to move purpose to the forefront of business. Because it’s good for the bottom line. And even better for the world.
Read more about purpose at BrightHouse, the birthplace of purpose and Ideation. Take this test to find out where your organization is on its purpose journey then check back soon for Global Purpose Summit registration information. It's time you do well by doing good.
For sponsorship opportunities, contact allison@globalpurposesummit.com.
WHAT:The Global Purpose Summit
WHEN:December 2012
WHERE:Atlanta, GA
WHO:Hundreds of marketing professionals, business leaders, media and academic experts, as well as CEO’s of purpose-driven Fortune 500 companies.
WHY:To share best practices with those seeking to understand how purpose can change their organization and change the world.





 
Bob McDonald,
Chairman of the Board, President and Chief Executive Officer of Procter & Gamble
Mark Ketchum,
Board of Directors,
Former President & CEO, Newell Rubbermaid
Joey Reiman,
Keynote Speaker

Global purpose expert, best-selling author, Founder & CEO of BrightHouse and master of harnessing the power of Purpose to drive revenue
 
To Be Announced Soon!
To Be Announced Soon!
To Be Announced Soon!
 


Keep checking back for updates as more participants are added. Please direct all questions to allison@globalpurposesummit.com.